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150+ best ChatGPT prompts for sales and marketing

Read our list of ChatGPT prompts, categorized by groups and use cases.

Jon Davis · August 1, 2023
150+ best ChatGPT prompts for sales and marketing 150+ best ChatGPT prompts for sales and marketing

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editChatGPT, an AI platform powered by a large language learning model has emerged as the frontrunner in the race for AI supremacy.

But as it stands, to get the most out of AI, you need to learn how to prompt it.

Prompts help you give the AI tool you’re using specific instructions on what you want to get out of it.

Whether you’re using ChatGPT to generate some email comms; Midjourney to create photo-realistic digital art; or Boomy to craft an AI tune, the right prompt will help you get better results in all these use cases.

In this blog post, we’ll teach you what a prompt is, how best to structure your own and round up some of the best ones we’ve seen.

[Editors note: if you fancy yourself a bit of a prompt engineer, skip to our top prompts here.]

What are ChatGPT prompts?

ChatGPT prompts are a way to communicate with an artificial intelligence system, to get a desired response or generate specific content. It's like giving instructions or asking a question to an intelligent program.

When you provide a prompt, you're giving the AI some context or information to work with. This helps guide its understanding and influences the type of response it generates.

The prompt can be a sentence, a paragraph, or even a longer piece of text.

For example, if you want to generate a short story about a detective solving a mysterious crime, you could give a prompt like:

"In a small town, Detective Foxton was called to investigate a strange murder case."

Based on that prompt, ChatGPT will then continue the story with its own creative input.

It's important to note that the quality and accuracy of the AI's response depends on various factors, including the training it has received, the available data, and the complexity of the task.

How to use ChatGPT prompts

A laptop displaying the ChatGPT landing page

It’s really straightforward to start using ChatGPT. The trick is in learning how to master them. Here’s a step-by-step guide on how you can start using them:

  1. Identify an AI-powered tool: Do some desk research and find an AI tool that’s easy to use. There are plenty of options online, but we use ChatGPT at Caspule, as we think it’s the best general-use AI available right now.
  2. Determine your goal: Decide what you want to achieve with the AI. Do you need help writing a story, generating ideas, answering questions, or something else? Having a clear objective helps formulate an appropriate prompt.
  3. Write your prompt: Type a prompt that clearly communicates your intention or the information you want the ChatGPT to work with. Keep it concise and specific. If you're unsure, you can also provide some examples or additional context to guide the AI's response.
  4. Submit the prompt: Once you've written your prompt, submit it to the ChatGPT
  5. Review and refine: After the AI generates a response, look through it to see if it’s any good. If needed, you can refine or modify your prompt to get a better outcome. Iteration helps when fine-tuning ChatGPT’s output.
  6. Evaluate results critically: Remember, AI-generated content may not always be perfect or error-free. It can suffer from hallucinations, a phenomenon where the AI conjures up falsehoods to complete its task. Be critical, and thoroughly assess any output.

Tips for getting the most out of your ChatGPT prompts

Experimenting with what you input into ChatGPT is crucial to understanding its capabilities and expanding its use cases. Here are some initial tips on how to do this:

Talk to the AI as if you’re speaking to a person

So, it might feel uncomfortable initially to treat this piece of tech as a person - but hear us out!

When you’re constructing prompts, consider the little nuances, quips and anecdotes you use to embellish things you’d say to a person.

They give context, provide clarity and help articulate your point. Do this with ChatGPT or whatever AI you’re using.

These little details help it understand what it is you’re asking it and it will produce better results.

Context is key

ChatGPT and other large language model AIs are smart enough to understand context.

Here’s an example. In the image below, I’ve asked ChatGPT to ‘Give me a 10k training plan’.

Our prompt and Chat GPTs answer

In its answer, ChatGPT has made some assumptions. It said:

“Certainly! Here's a 10K training plan that spans over a period of 12 weeks. It's designed to gradually increase your running endurance and prepare you for a 10K race. This plan assumes that you have a basic level of fitness and can comfortably run at least 2-3 miles (3-5 kilometers) without any issues”

But what if you’ve already got a good base level of fitness and want to run a 10k in six weeks’ time?

Let’s try this prompt:

‘I want a 10k training plan for someone that's got a good base level of fitness. They do some light weight lifting in the gym once a week and they can run a 5k in 26 minutes. The training plan needs to span six weeks.’

Our prompt and chat GPTs response

As you can see from the picture above, compared to the first result, ChatGPT has produced a six-week plan, that’s more suitable to the suggested fitness level.

It was a simple case of giving it more detail, and more context around what we wanted from it.

Another example, specifically for sales professionals, I asked our AI Content Assistant (which uses the ChatGPT API) to ‘Write me a 100-word prospect email for a company that sells turtles’

Here’s the result:

Subject: Discover Tranquility with Captivating Turtle Companions

Dear [Prospect's Name],

At [Company Name], we specialize in offering captivating turtle companions that bring charm and tranquility to your living space. Our exquisite collection features ethically sourced and expertly cared-for turtle species.

Immerse yourself in their enchanting world, from vibrant red-eared sliders to majestic diamondback terrapins. Our knowledgeable team will assist you in finding the perfect turtle companion to suit your preferences and lifestyle.

Enhance your space with the delightful presence of our remarkable turtles. Experience the joy they bring firsthand by visiting [website URL] or contacting us at [contact information].

Find serenity with our enchanting turtles today!

Best regards,

Your Name Your Title Company Name Contact Information

But once again, this email doesn’t quite hit the mark. What if we’re selling to a logistics company based in Kansas? What if we know that the prospect likes Sea Turtles? And what if we know they’ve attended a conference in the past?

Here’s the next prompt:

“Write me a 100-word prospect email for a company that sells turtles. The company you're selling to is based in Kansas, we know that the prospect likes sea turtles. They've attended a big sealife conference on the 6th June 2022.”

Subject: Exclusive Offer: Discover Sea Turtles in Kansas!

Dear [Prospect's Name],

As a fellow marine life enthusiast who attended the sealife conference on June 6th, 2022, I wanted to share an exciting opportunity. [Company Name] has expanded to Kansas, bringing captivating sea turtles closer to you.

Our commitment to ethical sourcing ensures their well-being. To celebrate, we offer an exclusive 15% off your first sea turtle purchase.

Experience the magic of sea turtles in the heart of Kansas!

Let's discuss this opportunity further and answer your questions. Together, we can create a lasting connection between you and these awe-inspiring creatures.

Warm regards,

Your Name Your Title Company Name Contact Information

While this writer takes more scrupulous eye when producing that sort of copy, the premise is clear: adding context to a prompt gave the email a much wider, more refined scope.

So, in essence, embellish your prompts with context. Use specific, simple-to-understand language and articulate any useful information.

Get the AI to assume a persona

Feeling uncomfortable about anthropomorphizing AI yet? Well, prepare to feel more uncomfortable: you get really good results if you ask it to adopt human characteristics.

For instance, you could prompt it to write a piece like a pirate, write tweets like Elon Musk, or if you were doing some market research, you could ask it to act like a member of your prospective buying committee.

Here’s an example of the output from ChatGPT when I asked it the following:

Pretend you're a marketing manager at a small business with 25 employees. You don't have CRM. What things would you be looking for if you were considering a CRM system?

Our prompt and the AI response

As you can see from its output, while it is generalized, many of the points it makes are accurate. While ChatGPT has practical uses, it also has an almost complete repository of humanity at its silicon-laced fingertips. This prompt utilizes its literary prowess to produce a rather unnerving result.

The prompt: Write me a cautionary tale about AI in the style of William Shakespeare in about 250 words

Our prompt and the AI response

To summarize, to hone in your results and to articulate complex points simply, ask AI to adopt a persona - you won’t regret it!

Rein the AI in

In our many interactions with AI, we’ve noticed it does have a tendency to run away with itself sometimes. And we’re not alone.

Reddit is awash with examples. This post from May 2023 talks about how the longer a conversation with ChatGPT goes on, the worse its responses get.

In his blog post, Bernard Marr, a futurist and thought leader, talks about AI hallucination. In his post, he describes hallucinations as “...the generation of outputs that may sound plausible but are either factually incorrect or unrelated to the given context.

“These outputs often emerge from the AI model's inherent biases, lack of real-world understanding, or training data limitations. In other words, the AI system "hallucinates" information that it has not been explicitly trained on, leading to unreliable or misleading responses.”

So how do you mitigate these issues?

Well, unfortunately, while AI does automate a lot of manual tasks, as of right now, it isn’t perfect, so you need to carefully scrutinize anything it outputs.

Fact check any content. Check customer emails and if you start to see the quality of its responses degrade over time, like the example we posted above, remind the AI what the purpose of the initial query was.

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The best ChatGPT prompts

Minimalist graphic showing messages

To create this article, we’ve trawled the internet (so you don’t have to) to find some of the best prompts around.

This list is not definitive, but it should be enough to get you started with AI.

Top 5 prompts

#1 - The ultimate prompt Let’s start with the big guns: this prompt is one of the best. It allows you to create better-quality prompts, by instructing the ChatGPT to tease detailed information out of you, the user, to improve the quality of its output.

Once it arrives at a quality prompt, simply execute it and scrutinize the results.

“I want you to become my Prompt engineer. Your goal is to help me craft the best possible prompt for my needs.

The prompt will be used by you, ChatGPT. You will follow the following process:

  1. Your first response will be to ask me what the prompt should be about. I will provide my answer, but we will need to improve it through continual iterations by going through the next steps.
  2. Based on my input, you will generate 2 sections, a) Revised prompt (provide your rewritten prompt, it should be clear, concise, and easily understood by you), b) Questions (ask any relevant questions pertaining to what additional information is needed from me to improve the prompt).
  3. We will continue this iterative process with me providing additional information to you and you updating the prompt in the Revised prompt section until I say we are done.”

#2 - Midjourney prompt maker Midjourney is one of a few text-to-input AI art creators. It takes text instructions and generates imagery based on that. Like ChatGPT, it relies on text-based prompts to generate results.

The quality of the final image very much depends on what you tell Midjourney and the nuance of what you tell it.

MagitekZed has created this prompt generator that produces excellent-quality images. You simply cut and paste the prompt into ChatGPT and then follow the instructions.

Here are a few examples of images and their respective Midjourney prompts:

#3 - Top tier cold email prompt As a sales professional, you’ll always be drafting email communication to your prospects and customers.

Use this prompt to brainstorm ideas for a top-tier cold email and then adjust and amend them as you need accordingly: “I need a cold email idea that will engage my [ideal customer persona] with a unique and compelling perspective on [subject] and persuade them to take [desired action] on my [your website/product]."

#4 - Brainstorm blog posts prompt One of the biggest barriers to writing a blog post is the so-called ‘blank page’ moment, where you can’t think of what to write, or even how to write it.

Thankfully, there’s even a prompt for that now:

“Can you provide me with some ideas for blog posts about [topic of your choice]?”

#5 - Embrace the role play In sales, dealing with objections is one of the biggest challenges a salesperson can face.

By feeding ChatGPT details about your product and your business, and a scenario you wish to rehearse, you can practice how to handle some of the common objections and devise strategies to overcome them. The prompt:

“Pretend you are a lead who doesn’t see the immediate value of our CRM product. I’ll address your concerns and demonstrate their importance.“

Our ultimate list of ChatGPT prompts

Someone using ChatGPT on a laptop

We’ve scraped the web and found some of the best ChatGPT prompts for you to use.

They’re divided up by the typical use cases sales and marketing professionals have day-to-day.

And it’s worth booking marking this page - we’ll keep this list updated with new prompts, as and when we find them.

Editors note: Last updated 05/12/2023

Cold email prompts

  1. “Generate a cold email idea that will engage my [ideal customer persona] with a unique and compelling perspective on [subject] and persuade them to take [desired action] on my [your website/product]."
  2. "Create a cold email idea that will establish trust and credibility with my [ideal customer persona] by showcasing the expertise and professionalism of my [your company/brand]."
  3. "Create cold email idea that will provide a unique and compelling offer to my [ideal customer persona] and persuade them to take [desired action] with a sense of urgency and exclusivity."
  4. "I'm looking for a cold email idea that will showcase the benefits and value of my [product/service] to my [ideal customer persona] and persuade them to make a purchase with a strong call-to-action."
  5. "I need a cold email idea that will use a personalized and targeted approach to engage my [ideal customer persona] and persuade them to take [desired action] with a clear and compelling message."
  6. "I need a cold email idea that will provide a behind-the-scenes look at my [company/brand] and persuade my [ideal customer persona] to take [desired action] with a sense of authenticity and relatability."
  7. "I'm looking for a cold email idea that will provide a step-by-step guide on how to use my [product/service] and persuade my [ideal customer persona] to make a purchase with clear and compelling instructions."
  8. "I need a cold email idea that will demonstrate how my [product/service] can solve the specific pain points and needs of my [ideal customer persona] in a relatable and engaging way."
  9. "I'm looking for a cold email idea that will showcase the unique selling points of my [product/service] and persuade my [ideal customer persona] to make a purchase with a sense of urgency and exclusive offers."
  10. "I need a cold email idea that will compare my [product/service] to similar options on the market and persuade my [ideal customer persona] to choose us with clear and compelling evidence."
  11. "I'm looking for a cold email idea that will draw in my [ideal customer persona] with a relatable and authentic message, and then persuade them to take [desired action] with a strong call-to-action and compelling visuals."
  12. "I need a cold email idea that will provide valuable and relevant information to my [ideal customer persona] about [subject] and persuade them to take [desired action] with a clear and compelling message."
  13. "I'm looking for a cold email idea that will overcome objections and concerns my [ideal customer persona] may have about my [product/service] and convince them to take [desired action] with a sense of urgency."
  14. "I need a cold email idea that will establish credibility and authority with my [ideal customer persona] by showcasing the success stories of previous customers who have used my [product/service]."
  15. "I'm looking for a cold email idea that will attract the attention of my [ideal customer persona] and persuade them to take [desired action] with a unique and compelling subject line."

General marketing prompts

  1. Write a minute-long script for an advertisement about [product or service or company]
  2. Write a product description for my [product or service or company]
  3. Suggest inexpensive ways I can promote my [company] with/without using [Media channel]
  4. How can I obtain high-quality backlinks to raise the SEO of [Website name]
  5. Make 5 distinct CTA messages and buttons for [Your product]
  6. Create a [social media] campaign plan for launching an [your product], aimed at [ Your target audience]
  7. Analyze these below metrics to improve email open rates for a fashion brand paste metrics]
  8. Write follow-up emails to people who attended my [webinar topic] webinar
  9. Structure a weekly [newsletter topic] newsletter
  10. Make a post showcasing the benefits of using our product [product name] for [specific problem/issue].
  11. Generate 5 creative ways to use Instagram Reels for [your product or service or company]
  12. Create a social media post that targets [the specific audience] and explains how our product [product name] can help them.
  13. Create a personalized email greeting for a VIP customer
  14. Write a list of 5 YouTube video ideas for [your product or company]
  15. Create two Google Ads in an RSA format (using multiple headlines and descriptions) for an A/B test for “Your product”.
  16. Write a 160-character meta description for my blog post about [topic].

Copywriting prompts

  1. What is the AIDA model and how can it be used in copywriting?
  2. How can I use the PAS formula to create persuasive copy?
  3. What is the difference between a feature and a benefit in copywriting?
  4. How can I use storytelling in my copywriting to connect with my audience?
  5. What are some common copywriting formulas and how can they be used?
  6. How can I use social proof in my copywriting to build trust with my audience?
  7. What are some best practices for writing headlines in copywriting?
  8. How can I use emotional appeals in my copywriting to create a strong connection with my audience?
  9. What is the difference between direct response copywriting and brand copywriting?
  10. How can I use scarcity and urgency in my copywriting to increase conversions?
  11. How can I use the problem-agitate-solve method in my copywriting?
  12. What are some common copywriting mistakes to avoid?
  13. How can I use power words in my copywriting to increase conversions?
  14. What is the difference between long-form and short-form copywriting?
  15. How can I use customer testimonials in my copywriting to build trust with my audience?
  16. What is the difference between copywriting for web vs copywriting for print?
  17. How can I use storytelling in my copywriting to increase conversions?
  18. How can I use the before-after-bridge method in my copywriting?
  19. What is the difference between copywriting for B2C vs B2B?
  20. How can I use the inverted pyramid method in my copywriting?
  21. How can I use the power of specificity in my copywriting to increase conversions?
  22. How can I use the power of the senses in my copywriting to create an emotional connection with my audience?
  23. What are some lesser-known copywriting techniques that can be used to increase conversions?
  24. How can I use humor in my copywriting to connect with my audience?
  25. Can you give me an example of a successful copywriting campaign that was unexpected or unconventional?
  26. How can I use sensory language in my copywriting to create a stronger emotional connection with my audience?

ChatGPT prompts by use cases

While ChatGPT can handle many prompts, for a range of different tasks, having specific prompts tailored to your needs will significantly enhance the quality and relevance of the responses.

For specific tasks, detailed and focused prompts are essential to get accurate and useful responses. Specific prompts ensure that the AI provides an output that directly addresses your unique requirements and challenges.

#1 - Best ChatGPT prompts for marketers

Using ChatGPT prompts can transform how marketers approach daily tasks.

Some prompts can help marketers quickly analyze key datapoints, or generate compelling creative in a fraction of the time it’d ordinarily take.

ChatGPT's natural language processing capabilities allow marketers to conduct market research and develop customer service strategies more efficiently.

With these tools, marketers can save time and focus on better using their time for different, more important tasks.

10 advanced prompts for marketers to make their jobs easier

  1. "Analyze our current customer service strategies and suggest improvements to enhance customer satisfaction and loyalty. Identify any gaps in our current approach and propose new methods to address these issues. Provide examples of successful strategies from similar businesses. Explain how these changes can impact our overall customer service performance."
  2. "Conduct market research on the latest trends in our [insert industry] and provide a detailed report on key points that impact our business strategy. Include an analysis of competitors and emerging market opportunities. Highlight potential risks and challenges we might face. Offer recommendations on how to leverage these trends for growth."
  3. "Create a series of engaging social media posts tailored to our targeted audience, focusing on our new product launch. Use a mix of content types, including images, videos, and text. Ensure the posts highlight the key benefits and features of the product. Provide a schedule for when to post these on various platforms."
  4. "Draft a follow-up email template for potential leads who have shown interest in our services, ensuring it highlights key details and encourages further engagement. Include personalized elements to make the email feel more tailored. Suggest a clear call-to-action that drives the recipient to take the next step. Explain how this template can be customized for different segments of leads."
  5. "Generate a comprehensive plan to optimize our sales funnel, including specific data points on where we can improve conversion rates. Identify stages where leads drop off and suggest strategies to keep them engaged. Provide examples of successful sales funnels from similar industries. Explain how these changes can increase our overall sales performance."
  6. "Write a detailed explanation of how machine learning models can be integrated into our marketing strategy to provide more accurate responses and personalized customer experiences. Describe the types of data these models will use and how they can be applied. Highlight the benefits of using machine learning in marketing. Provide a roadmap for implementing these models."
  7. "Provide creative solutions for our upcoming marketing campaign that align with our brand’s values and resonate with our targeted audience. Suggest innovative ideas that can differentiate us from competitors. Include examples of similar successful campaigns. Explain how these solutions can enhance our brand image and drive engagement."
  8. "Design a survey to gather valuable insights from our customers about their experience with our product and their expectations for future updates. Ensure the questions are clear and focused on specific aspects of the product. Include a mix of multiple-choice and open-ended questions. Explain how the survey results can be used to improve our product and customer satisfaction."
  9. "Compile a list of relevant online resources and tools that our sales team can use to enhance their skills and close more deals. Include links to articles, webinars, and software tools. Describe how each resource can benefit the team. Provide tips on how to integrate these resources into their daily routine."
  10. "Develop a job interview questionnaire for the position of marketing manager that focuses on assessing relevant skills and a deeper understanding of our industry. Include questions that evaluate the candidate’s strategic thinking and creativity. Provide scenarios for the candidate to solve. Explain how these questions can help identify the best fit for our team."

#2 Best ChatGPT Prompts for Small Business Owners

Small business owners can benefit from using ChatGPT prompts in their daily operations. These prompts help streamline tasks, improve efficiency, and provide creative solutions tailored to the unique challenges of running a small business. With AI-driven tools, small business owners can improve their decision-making processes and optimize customer engagement – without any extra headcount.

10 advanced prompts for small business owners

  1. "Develop a comprehensive marketing plan for the next quarter that targets local customers and leverages social media, email marketing, and community events. Include specific strategies for each channel and a timeline for implementation. Identify key performance indicators (KPIs) to measure success. Suggest ways to integrate customer feedback into future campaigns."
  2. "Analyze the current financial performance of the business and provide recommendations for cost-saving measures without compromising quality. Break down expenses by category and highlight areas where savings can be achieved. Include strategies for increasing revenue streams and improving profit margins. Explain how these changes can impact the overall financial health of the business."
  3. "Create a customer loyalty program that encourages repeat business and rewards long-term customers. Outline the structure of the program, including tiers, rewards, and how customers can earn points. Suggest promotional tactics to launch the program effectively. Discuss how to track and measure the success of the loyalty program."
  4. "Design an employee training program that focuses on improving customer service skills and product knowledge. Detail the key components of the training, including workshops, role-playing scenarios, and ongoing assessments. Recommend methods for tracking employee progress and performance. Explain how enhanced training can lead to better customer experiences and increased sales."
  5. "Draft a business continuity plan that prepares the business for potential disruptions such as natural disasters, economic downturns, or supply chain issues. Identify critical business functions and resources required to maintain operations. Develop a communication strategy to keep employees and customers informed during a crisis. Provide guidelines for regular review and updates of the plan."
  6. "Suggest ways to optimize the layout and design of the retail space to enhance customer experience and increase sales. Analyze the current store layout and identify areas for improvement. Recommend changes to product placement, signage, and customer flow. Explain how these adjustments can lead to higher customer satisfaction and increased sales."
  7. "Create a content calendar for the business blog that includes topics relevant to your industry, seasonal trends, and customer interests. Outline a schedule for publishing posts, including key dates and deadlines. Suggest strategies for promoting the blog content through social media and email newsletters. Discuss how consistent blogging can improve SEO and drive traffic to the website."
  8. "Develop a strategy for managing online reviews and maintaining a positive reputation on platforms like Google, Yelp, and Facebook. Explain how to monitor and respond to customer reviews effectively. Provide guidelines for handling negative feedback and turning dissatisfied customers into loyal advocates. Discuss the impact of online reviews on attracting new customers and retaining existing ones."
  9. "Design a targeted advertising campaign that focuses on reaching new customers in the local area. Identify the most effective advertising channels, such as local newspapers, radio, social media, and online ads. Create sample ad copy and visuals that align with the business's brand identity. Explain how to track the campaign's performance and adjust tactics as needed."
  10. "Prepare a guide for small business owners on leveraging local partnerships and collaborations to expand their reach and enhance their offerings. Identify potential partners such as other local businesses, community organizations, and influencers. Suggest ways to initiate and maintain mutually beneficial partnerships. Provide examples of successful collaborations and their impact on business growth."

Best ChatGPT prompts for salespeople

Salespeople can benefit from using ChatGPT prompts to improve their performance and efficiency, so you can close deals faster.

These prompts help generate accurate responses, valuable insights, and actionable strategies for specific sales scenarios.

Here are some of the best ChatGPT prompts for salespeople to tackle your daily tasks:

10 advanced prompts for salespeople

  1. "Analyze our current sales funnel and provide specific data points where leads drop off. Suggest strategies to improve conversion rates at each stage. Highlight key details that can be adjusted for better engagement. Offer examples of successful funnels in our specific industry."
  2. "Develop a personalized follow-up email template for leads that have shown interest in our product. Include key points that address their specific needs and pain points. Ensure the email encourages further engagement and provides a clear call-to-action. Explain how to customize the template for different customer segments."
  3. "Conduct market research on our targeted audience and provide a detailed explanation of their buying behavior and preferences. Identify key trends and patterns that can influence our sales strategy. Suggest ways to tailor our approach to better meet their needs. Include specific data points and examples from similar markets."
  4. "Create a social media outreach plan to generate leads and engage with potential customers. Identify the most effective platforms for our business and suggest content types that resonate with our audience. Provide a schedule for posting and interacting with followers. Explain how to measure the success of the outreach efforts."
  5. "Write a detailed guide on using machine learning models to predict sales trends and customer behavior. Explain how to integrate these models into our current sales strategy. Highlight the benefits of using AI for more accurate responses and personalized customer interactions. Provide a roadmap for implementation."
  6. "Generate a comprehensive list of online resources and tools that can help our sales team develop relevant skills and close more deals. Include links to articles, webinars, and software tools. Describe how each resource can benefit the team and improve their performance. Suggest ways to integrate these resources into their training programs."
  7. "Design a customer satisfaction survey that gathers valuable insights into our product and service offerings. Ensure the questions cover key aspects of the customer experience and provide actionable feedback. Include a mix of multiple-choice and open-ended questions. Explain how to analyze the results and use them to improve customer service."
  8. "Draft a sales pitch script for our sales team that highlights key details of our product and addresses common objections. Include specific talking points and responses to frequently asked questions. Suggest ways to personalize the pitch for different customer segments. Provide tips on delivering the pitch effectively."
  9. "Create a business strategy plan that focuses on expanding our market share in a specific industry. Identify key opportunities and challenges in the market. Suggest actionable steps to capitalize on these opportunities and mitigate risks. Include specific data points and examples to support your recommendations."
  10. "Develop a job interview questionnaire for hiring new sales representatives that assesses their relevant skills and deeper understanding of our industry. Include questions that evaluate their ability to handle objections and close deals. Provide scenarios for them to solve and explain how these questions help identify the best candidates."

Best ChatGPT prompts for startups

Startups often operate with limited resources, making efficiency and automation crucial for their success.

ChatGPT prompts can help startups streamline their operations, automate repetitive tasks, and gain valuable insights without needing extensive manpower.

Our prompts provide startups with what they need to optimize strategies, improve customer interactions, and accelerate growth.

10 advanced prompts for startups

  1. "Develop a lean business model canvas for our startup, highlighting key activities, resources, and value propositions. Identify potential revenue streams and cost structures. Include specific data points that align with our industry. Provide examples of successful startups with similar business models."
  2. "Create an automated email sequence for onboarding new customers. Outline the key points to cover in each email, from welcome messages to product tutorials and customer support information. Include tips for personalizing the emails based on customer behavior. Explain how to measure the effectiveness of the email sequence."
  3. "Generate a social media content calendar for the next three months, focusing on building brand awareness and engaging with our audience. Suggest a mix of content types, including posts, stories, and live sessions. Include key dates and events relevant to our industry. Provide strategies for increasing follower engagement and measuring success."
  4. "Develop a customer feedback loop that automates the collection and analysis of customer insights. Suggest tools and platforms for gathering feedback through surveys, reviews, and social media. Outline a process for turning feedback into actionable improvements. Explain how to use this data to enhance customer satisfaction and loyalty."
  5. "Create a roadmap for launching a minimum viable product (MVP). Identify the key features to include in the MVP and the metrics to track its success. Suggest strategies for gathering user feedback and iterating on the product. Provide examples of successful MVP launches in our industry."
  6. "Design an automated reporting system that tracks our startup’s key performance indicators (KPIs). Suggest tools for integrating data from various sources like sales, marketing, and customer support. Outline a process for generating regular reports and visualizing the data. Explain how to use these reports to inform strategic decisions."
  7. "Generate a pitch deck template for presenting to investors. Include key sections such as problem statement, solution, market opportunity, business model, and financial projections. Provide tips for making the presentation compelling and visually appealing. Suggest ways to tailor the pitch for different types of investors, for example some key points for customer service desktop stakeholders."
  8. "Develop an SEO strategy that helps our website rank higher in search engine results. Identify relevant keywords and suggest content ideas that attract our targeted audience. Provide tips for optimizing on-page elements like meta tags, headers, and images. Explain how to measure the success of our SEO efforts."
  9. "Create a plan for automating customer support using chatbots and AI. Suggest tools and platforms for implementing a chatbot that can handle common inquiries and issues. Outline a process for training the chatbot with accurate responses and updating it regularly. Provide examples of startups that have successfully automated their customer support."
  10. "Design a growth hacking strategy tailored to our startup’s goals and resources. Identify low-cost, high-impact tactics for acquiring and retaining users. Suggest ways to leverage social media, content marketing, and partnerships for rapid growth. Provide examples of startups that have successfully used growth hacking techniques."

How perfect your ChatGPT prompt

Since ChatGPT was created, you've likely experimented with your prompts to make use of it.

Perhaps you've found some success but are now looking for ways to improve your prompts to get better results.

Whether you need more accurate responses, deeper insights, or more creative approaches, refining prompts can make a difference in what you end up with.

Here’s some advice on how to power up your prompts so you get the most out of this powerful tool.

Be specific

Clearly define what you want to achieve with your prompt. Vague prompts can lead to generic responses. Detail the context, desired outcome, and any specific data points or key details that are important. This helps the AI understand your needs better and provide more relevant answers.

Don't: "Tell me about marketing."

Do: "Explain how to develop a content marketing strategy for a small e-commerce business focusing on social media channels."

Use context

Provide background information or context related to your query. Including details about your business, industry, or the problem you’re addressing can lead to a better response. For example, mention if the prompt is for developing a customer service strategy or conducting market research.

Don't: "How can I improve my business?"

Do: "How can I improve customer satisfaction in a tech startup that provides SaaS solutions to small businesses?"

Ask follow-up questions

Don’t be afraid to ask multiple, related questions in succession. This can help you dive deeper into a topic and gain better results. For example, start with a broad question and then narrow it down to specific points to a detailed result.

Don't: "What is SEO?"

Do: "What is SEO? How can I optimize my website's SEO for better search engine rankings? What are the latest trends in SEO for 2024?"

Incorporate keywords

Use relevant keywords that highlight the key points you’re focusing on. This ensures that ChatGPT picks up on the most important aspects of your query. Keywords like ‘business strategy,’ ‘customer satisfaction,’ and ‘sales funnel’ can guide the AI to generate more targeted and useful responses.

Don't: "How do I make more sales?"

Do: "How can I optimize my sales funnel to increase conversion rates and improve customer satisfaction in an online retail business?"

Iterate and refine

Review the responses you get and adjust your prompts accordingly. If the output isn’t quite right, tweak your prompt to add additional details. Continuous iteration helps fine-tune your approach and achieve better results over time.

Don't: "Why is this not working?"

Do: "The strategy suggested didn't improve my website traffic. Can you provide more detailed steps or alternative approaches to enhance online visibility and engagement?"

Give numbers in your prompt to narrow down

Including specific numbers can narrow down the scope of the response, making it more targeted and useful. Numbers clarify the scale, time frame, or quantity you need.

Don't: "How do I increase sales?"

Do: "How can I increase my monthly sales by 20% over the next six months for a small retail business?"

Specify the desired format of the response

Indicating the format you want the response to take can help get a more useful output. Whether it’s a list, a step-by-step guide, or a detailed report, specifying the format ensures the AI response, meets your needs.

Don't: "Tell me about content marketing strategies."

Do: "Provide a step-by-step guide on developing a content marketing strategy for a new technology blog."

Provide examples for context

Including examples in your prompt can help clarify what you need and provide a reference point for the AI. This can make the responses more relevant and aligned with your expectations.

Don't: "What are some good marketing tactics?"

Do: "What are some effective marketing tactics for a startup similar to Dropbox or Slack during their early stages?"

Highlight the importance of the response

Indicating the significance or urgency of the information needed can lead to more thorough and prioritized answers. This can help the AI understand the urgency required in its response.

Don't: "How do I handle customer complaints?"

Do: "What are the best practices for handling customer complaints to improve customer retention in a Saas technology business that sells CRM. We receive 40 high-priority items a day.”

Request comparisons

Asking for comparisons can provide a clearer understanding of the pros and cons of different options. This can be particularly useful for making informed decisions.

Don't: "Should I use Facebook or Google ads?"

Do: "Compare the effectiveness of Facebook ads versus Google ads for a small online fashion retailer, including cost-per-click and conversion rates."

Use hypothetical scenarios

Creating hypothetical scenarios in your prompts can help the AI provide more practical and situation-specific advice. This approach allows you to explore different outcomes and strategies in a controlled context.

Don't: "How do I improve my marketing strategy?"

Do: "If I were launching a new eco-friendly product line next month, what marketing strategies should I implement to maximize reach and engagement?"

Request success stories or case studies

Asking for success stories or case studies can provide concrete examples and proven strategies that have worked for others. This can be incredibly valuable for understanding what has been effective in similar situations.

Don't: "How do I increase brand awareness?"

Do: "Can you provide case studies of startups that successfully increased brand awareness in their first year since the organization was founded? Compare X, Y, and Z."

Ask for common mistakes to avoid

Knowing what pitfalls to avoid can be as important as knowing the best practices. Asking for common mistakes can help you steer clear of potential problems and refine your strategies more effectively.

Don't: "How do I improve my product launch?"

Do: "What are common mistakes to avoid when launching a new tech product in a competitive market?"

Incorporate timeline requirements

Including a timeline in your prompt can help tailor the response to fit specific time constraints, ensuring that the advice or strategy is practical and actionable within your desired period.

Don't: "How do I boost my social media presence?"

Do: "What strategies can I implement to significantly boost my social media presence within the next three months?"

Request resource recommendations

Asking for specific resources, such as tools, books, or online courses, can provide you with actionable items that can further your understanding or help implement the strategies suggested.

Don't: "How do I learn more about digital marketing?"

Do: "Can you recommend some essential tools, books, or online courses for mastering digital marketing for a small business owner?"

Improving prompt accuracy with feedback loops

A huge mistake is to input a prompt, let it run without oversight, and then be frustrated with the results. Effective prompt design requires constant refinement based on feedback; without this iterative process, the output quality will likely remain subpar.

That’s why feedback loops are critical when it comes to refining best chat GPT prompts for better results. They involve improving prompts based on the AI's previous outputs and feedback, step by step.

This method can dramatically increase the quality and relevance of the AI's responses.

Here’s how feedback loops add value and how you can apply them effectively.

1. Immediate adjustments based on output

With just a few clicks, you can see immediate feedback from the AI. This allows for real-time adjustments to the prompt.

For instance, if you’re looking to generate concise answers for customer queries but the output is too verbose, you can adjust the prompt to ask for a more focused response. The feedback loop refines what the AI understands and delivers, leading to future answer improvements.

2. Iterative refinement

Each time you interact with the AI, the response serves as feedback to refine your own prompt.

For example, in marketing campaigns, you might start with a general request like, "Create a social media post to increase engagement." If the result isn’t specific enough (and chances are it won’t be!), you can add details: "Create a post promoting our CRM tool, targeting small business owners, and emphasizing how it simplifies managing customer data." This iterative refinement drives more accurate and actionable results.

3. Enhanced prompt precision

As you refine your prompt, the AI delivers increasingly tailored responses. In a web development process context, you might initially ask the AI to write code for a basic function. There is a risk it will go off course if you don't provide any benchmarks.

So, if the output doesn’t align with your needs, adding more technical specifications like language, framework, or dependencies will narrow the scope, making the response much more precise.

4. Improving context and detail

One of the most valuable aspects of feedback loops is how they allow for the inclusion of more context and detail – even if you forgot it in your first prompt. As AI is conversational, it will attempt to adjust to context and detail as it goes along.

For instance, when generating sales pitches, if the AI’s initial pitch feels too salesy or witty, you can adjust the prompt by including specific pain points or benefits related to your product. A more refined prompt like, "Generate a sales pitch for a CRM tool, focusing on the challenge of tracking leads in small businesses," ensures the AI hones in on key elements.

You can then ask it to create five variations for each persona, so it would use the basic output it generated but adjust it for each use case. There are endless possibilities, and you can create dozens of outputs in a matter of seconds.

5. Adapting to industry needs

Feedback loops are especially useful in areas where prompt accuracy matters the most, such as in business strategies or when conducting research for the job market.

Let’s say you ask the AI to provide an analysis of the current events affecting your industry. If the response is too broad, refine the prompt by specifying the relevant data you need, a timeframe, or asking the AI to focus on a particular segment. By iterating on the prompts, you ensure that they align with the goals you want to achieve.

Even though ChatGPT handles data well, if you need an even more trustworthy solution for statistics, check out Perplexity.ai.

6. Creative problem solving

When tasked with generating content, such as articles or ad copy, feedback loops encourage more creative ways of solving a problem. Or, on the other hand, it's too creative and starts sounding weird.

For example, if you’re using AI to generate a blog post analyzing a historical event but the first draft is lacking depth (surface-level issues are common with AI), refining the prompt to ask for more specific details or to explore different perspectives can lead to a richer output. You can also share more benchmarks to rely on. With feedback, your response will become more creative, customized, but also more on point.

7. Managing prompt length and scope

Feedback loops help in managing the balance between depth and brevity. If you’re generating a long-form article but need it condensed for quick reading, you can use the feedback to reduce the length without losing key information. If you want, you can also ask AI to keep the lengthy output, but generate additional sections like “key takeaways” or “what you will learn”.

This works well in prompt engineering where you need concise answers while maintaining the value of the content. Whether you’re working on a detailed guide or a simple query response, feedback loops help ensure that the AI’s output fits the required format.

8. Error reduction and improved accuracy

The feedback loop process helps minimize errors by allowing you to fact-check and correct inaccuracies in real time.

For example, if you’re writing prompts for content creation and the AI provides misleading or incomplete information, you can fine-tune the prompt to ask for more accurate or up-to-date facts. This leads to more accurate content, especially when writing about current events or industry-specific trends.

____

A feedback loop becomes a valuable learning experience over time, allowing you to adapt your approach to AI as you discover what works and what doesn’t.

And to make things even better, ChatGPT's new model includes Memory Saver, which continuously enhances performance and results based on feedback loops. As it remembers your input, you don't have to repeat yourself - the more feedback you provide, the better AI will serve you.

Start using ChatGPT prompts today

Mastering prompts is an essential skill in harnessing the power of AI for sales and marketing purposes. With practice, experimentation, and thoughtful refinement, you can leverage ChatGPT and other AI tools to achieve better outcomes and drive success in your sales and marketing efforts.

Click here to learn more about Capsule CRM and access a 14-day free trial.

Best ChatGPT prompts: Frequently asked questions

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