Back to all posts
Sales, Webinars

Webinar: Getting salespeople thinking like marketers with Michael Hanson

In this Capsule webinar, Michael Hanson outlines how salespeople can drive better outcomes by thinking more like marketers.

Daniel Duran · October 19, 2023

In the first of our Capsule webinar series, Growth Genie CEO Michael Hanson, outlines how salespeople can really drive better outcomes by thinking more like marketers and using content to nurture stronger relationships and close more deals, faster.

In the webinar Michael covers:

  • Why content is key
  • What type of content should be used (and when)
  • Where to find content
  • Practical examples of how to use content

What to read next

Webinar: Marketing essentials: how to build a small business marketing planWebinar: Marketing essentials: how to build a small business marketing plan

Webinar: Marketing essentials: how to build a small business marketing plan

Set and track Goals in CapsuleSet and track Goals in Capsule

Set and track Goals in Capsule

How to start a small business in 2025?How to start a small business in 2025?

How to start a small business in 2025?

Webinar: Create your go-to-market plan - easy strategies on a small-business budgetWebinar: Create your go-to-market plan - easy strategies on a small-business budget

Webinar: Create your go-to-market plan - easy strategies on a small-business budget