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10+ best free AI tools for businesses

AI tools are a great way for businesses to boost productivity. Take a look at our list of the best ten free AI tools on the market.

Rose McMillan · April 23, 2024
10+ best free AI tools for businesses10+ best free AI tools for businesses

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Everyone is talking about AI. Artificial intelligence has changed the way many businesses operate, helping them to work smarter, not harder. AI tools can help companies automate and streamline processes across multiple departments. This in turn can boost efficiency and productivity.

There are hundreds of tools out there and each of them varies in both features and price. With so much choice, it can be easy to get overwhelmed. But don't let the sheer volume of available options scare you off. There are plenty of ways to integrate AI into daily business life, without spending a small fortune. And to help you we've detailed 10 free AI tools that solve common business problems, from content creation to note-taking.

What are AI business tools?

AI algorithms are often utilized in business tools to make them more efficient and boost productivity. To do so, they utilize artificial intelligence (AI) and machine learning (ML) to streamline complex processes and simplify problems.

Advancements in natural language processing (NLP) and deep learning have only increased AI's popularity. Complex algorithms are helping organizations optimize their workflows, increasing business productivity.

Benefits of using AI tools

A laptop displaying the Chat GPT homepage

Some businesses are still unsure about how AI can improve productivity. These tools offer the opportunity to streamline operations and enhance efficiency making difficult tasks simple and quick.

Let's look at these benefits in more detail.

Increase productivity

Businesses move fast, so they need tech that can keep up. AI tools are capable of handling huge data sets and can complete repetitive tasks with little to no mistakes.

This limits the amount of human error and allows your employees to spend more time on creative projects instead of menial tasks.

Streamline processes

AI can analyze data quickly and accurately. This allows for better decision-making, saving businesses both time and money. AI can help businesses spot bottlenecks and inefficiencies.

If an organization can identify productivity slumps, then business leaders can find ways to address these issues. In turn, they'll see higher levels of business activity and cost savings.

Avoid human error

Unlike human employees, AI rarely makes mistakes. Repetitive tasks can lead to errors but with AI you can optimize these processes and minimize this risk.

Artificial intelligence is capable of mundane tasks like data entry, answering customer queries, and inventory management. This means your staff can save time and focus on more important projects that require a human approach.

Enhance customer experiences

AI tools can improve the efficiency of customer service. Customer support chatbots work 24/7 to help customers get answers to common questions quickly. It can deliver exceptional customer experiences, exceed expectations, and help you stay ahead of the competition.

Chatbots can analyze customer feedback and assess the mood of the person it's interacting with. This frees up your team to deal with more complex customer issues saving you time and improving productivity.

What are the limitations of using free AI Tools?

While useful, free AI tools do come with some limitations, especially compared to their paid counterparts. Most AI tool providers offer a free and paid version of the product and without a subscription, you may miss out on some important features.

It's important to understand that while free tools may not offer all the features of paid options, they can still be valuable for businesses. Businesses should carefully consider the limitations of free AI tools and determine how they can best leverage them to enhance their operations.

10 best free AI tools

Now you've seen the benefits, it's time to look at the best free AI tools available to businesses.


Chat GPT Logo

ChatGPT is one of the most popular AI tools available. Its simple interface makes it easy to use and it has quickly become commonplace in workplaces across the world.

This free AI chat tool uses NLP and ML to generate simple and human-like responses from user prompts, making it a great tool for content creation. It uses intuitive machine learning platform mechanisms, and transformer neural networks to predict and generate content based on what's been fed into it. Marketers can use it as a co-pilot when writing content, aid with interview prep with clients and build sales emails.

It also can automate multiple customer service tasks simultaneously. ChatGPT can streamline communications by supporting chatbots by helping them to handle multiple conversations simultaneously. Answering numerous customer questions and queries, quickly and efficiently can lower costs and streamline operations.

ChatGPTs powerful knoweldge extraction tools and machine learning models are always developing. As a user, you'll be able to enjoy new, improved versions regularly - making ChatGPT an invaluable tool in a marketer's toolkit.

Rating: 9/10 is an AI copywriting tool designed to help create high-quality written content. Its NLP algorithm allows you to customize the tone and voice of your copy to match your brand guidelines. Not only does it speed up content creation, but it also actively works to improve your writing by making suggestions and improvements.

Jasper has a range of uses, making it great for content creation. It can create clear and well-written content, in over 26 languages, quickly and easily. This makes it a great tool for writing whitepapers and long-form content like eBbooks that can be marketed globally.

It also works to boost your search engine result page rankings (SERPs) by integrating with tools like SurferSEO and Google Chrome. This can increase productivity by boosting your output, saving you both time and money.

However, it does have a few cons. Jasper sometimes repeats words and phrases, meaning content needs to be checked closely for potential errors.

Rating: 7/10


Grammarly uses AI to optimize your writing. It checks for grammar, punctuation, and spelling errors. It also suggests ways to make your writing clearer and more precise.

It accelerates writing tasks and allows you to champion your brand voice by selecting specifics around tone.

Utilizing a tool that constantly evaluates your writing can save you time by simplifying the editing process.

It works to identify errors that could make you look unprofessional and helps ensure that your content is succinct and high-quality. It offers a browser extension that can check other collateral. This makes it easier to check errors on a multitude of platforms including sales emails.

Rating: 8/10


Not a whizz when it comes to Photoshop? PhotoRoom is an easy-to-use tool that can help you edit images on the fly. It uses an AI algorithm to spot objects within a photo and allows you to move or remove these elements.

Popular with e-commerce businesses, marketers, and graphic designers, PhotoRoom helps you create professional-looking images in a snap. Its user-friendly interface offers a range of editing options so you can let your imagination run wild.

The free version allows you to edit five images each month and does limit the number of advanced features available. The paid version however allows you access all features including high-quality image export, color adjustment and customer watermarking.

Rating: 6/10

Now you've edited your photo, it's time to get it posted! offers various features to help you create visually appealing images and designs. Whether you're looking to create a logo, social media post, presentation, complete video sequence or video animation, allows you to generate images based on what you upload.

It also provides more advanced editing tools like text formatting and object placement - so you can get the best design every time without splashing out on expensive software.

The free version allows you to create ten designs per month, with the help of their basic design features, templates and watermarks. The paid version offers unlimited access to all features and templates from $39 a month.

Rating: 6/10


Synthesia Logo

Synthesia makes video creation a breeze. It offers a huge library of pre-built video templates that can be customized with different text, images, animations, and AI-generated video. saves you time and resources by creating excellent content without the need to start from scratch. Its algorithm uses AI to generate video content, custom AI avatars and video templates that match your specific needs. It also provides a wide range of language features that can help you reach international audiences.

The free version allows you to create minute-long videos and utilize their AI avatars. However longer videos with more complex features will require a subscription fee.

Rating: 7/10

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Descript logo

Descript combines audio and video editing into one easy-to-use free AI tool. It offers a range of complex editing tools such as noise reduction, video stabilization, plus EQ and compression.

Descript has incredible transcribing capabilities. It uses AI to transcribe audio and video recordings, allowing you to easily edit your script. It's as simple as editing a word document, changes you make to the text are copied over to the video almost instantly. This means that you can edit the transcript directly, making it easy to remove filler words, rearrange sentences, and more.

It can assist with a range of content creation issues thanks to its varied AI tools. Including greenscreen effects, voiceover dub and eye contact repositioning.

Our only complaint is the time restrictions, a free package only allows you one hour worth of transcription and video editing per month.

Rating: 9/10


Want to find out exactly what's on the minds of your customers? AnswerThePublic can help. It's a keyword research and blog idea generator tool. It uses search engine autocomplete data to generate long-tail keyword ideas that directly target specific audiences.

It allows marketing teams to generate fresh and relevant ideas that put them ahead of their competitors. Businesses can ask specific questions and identify the phrases that their target demographic is searching for. This helps them to directly communicate with their ideal customer profile (ICP).

Its ability to utilize such a large pool of data is incredible, and its keyword suggestion tools help inspire unique and creative topics. However, it can be tricky to get the hang of and the interface isn't the friendliest on the list.

Rating: 8/10


Murf is an AI-powered voiceover platform built to enhance audio content production. It works by creating AI-generated voices that work perfectly with social media videos, tutorials, podcasts, or any other audio project.

Its user-friendly platform provides a seamless experience that maximizes productivity. To get started, all you need is a script. Murf does the rest and creates a professional-sounding voiceover in minutes.

The free version allows up to 10 minutes of audio creation including transcribing and AI voice generation. It also allows three users to work simultaneously, meaning teams can easily collaborate on projects.

Rating: 9/10


Fireflies logo

Minute-taking can be tedious - and it's hard to actively engage in a meeting while simultaneously taking notes. Fireflies solves this problem by identifying important moments in a meeting and transcribing them in real-time. It allows you to search and analyze transcripts to find valuable information and insights.

It integrates seamlessly with popular platforms like Zoom and Google Meet allowing for easy collaboration. The AI tool helps support effortless collaboration by allowing you to share detailed meeting highlights across your team and business.

The free edition allows you to clip soundbites and provides automated summaries of each business. It allows 800 minutes of storage meaning you can make the most of your valuable team interactions. However, you will need a subscription to ensure full integration with your company's software such as your CRM.

Rating: 7/10

Gemini (previously Google Bard)

Gemini is a free AI tool from Google that helps you find and understand big ideas and information. It’s one of the best platforms out there for taking in lots of data and giving back useful insights. Because it’s a free AI tool, anyone looking to get smarter or stay ahead can use it without paying anything.

This AI tool simplifies complex data, making it user-friendly while providing deep, actionable insights. It brings together lots of information in a way that’s easy to get. Even though it might take a little bit of time to learn how to use it well, it’s worth it. Once you get the hang of it, you’ll find Gemini super helpful for work, research, or just learning new things on your own. Remember to use a personal Google account to use Gemini for free.

Rating: 9/10


One of the best free AI tools, Dall-E is an advanced AI image generator that excels in turning text prompts into visually captivating AI images. Its core strength is its ability to generate stunning images, seamlessly blending creativity and technology.

As a leading tool in image generation, Dall-E makes image editing and image creation easy, enabling users to produce high-quality content quickly. The tool's intuitive interface allows anyone to create intricate and detailed visuals without any real training.

Ideal for professionals and hobbyists, Dall-E is redefining the boundaries of digital art and design. It allows not only for creating content, but also works as a photo restoration tool. With its unmatched proficiency in creating diverse and intricate AI images, Dall-E is essential for anyone looking to elevate their visual content.

One of the key features missing, though, is the lack of photo editing options built-in directly in the Dall E art generator. But it's probably just a matter of time before it's implemented, though.

Rating: 8/10

Copy AI

Copy AI logo

Copy AI is a free AI copywriting tool that has transformed how we approach content creation in marketing strategies. Its paid version offers more features, but in the free plan, marketers can quickly turn their idea generation into tangible content.

Its advanced AI writer adapts to numerous writing styles so that the quality output is consistent and tailored to specific needs.

This tool excels in its ability to generate high-quality content swiftly, offering a seamless solution for businesses and individuals aiming to elevate their content strategy.

With Copy AI, crafting compelling narratives and engaging copy is simplified, allowing users to produce superior content that resonates with their audience. As a result, Copy AI has become a go-to resource for anyone looking to enhance their writing with efficiency and creativity.

Rating: 8/10


Invideo logo

Invideo is redefining traditional video production by integrating multiple AI models into its platform. This makes creating videos that captivate and engage easier than ever – all without signing up.

This tool stands out by offering a streamlined approach to crafting engaging videos, blending storytelling with the precision of AI technology.

Its robust AI model, enables InVideo users to navigate the complexities of video creation, transforming raw ideas into polished, professional outputs.

It simplifies the video production process, allowing creators to focus on creativity rather than technicalities.

As a result, Invideo is becoming an essential tool for individuals and businesses looking to produce high-quality videos with little effort.

Rating: 7/10

Beatoven AI

Beatoven logo

Beatoven AI is as a transformative force in music production, standing out among the best free AI tools available today.

It harnesses generative AI tools to revolutionize audio editing, enabling creators to produce complex audio files easily.

As a free AI tool, Beatoven AI democratizes music creation, offering novices and seasoned musicians access to sophisticated music production AI features without financial barriers.

Its intuitive platform simplifies creating and manipulating audio files, making high-quality music production accessible to everyone.

With Beatoven AI, the power of generative AI is at your fingertips, making it an indispensable asset for people looking to explore the frontiers of audio creativity.

Rating: 8/10

Codeium AI

Codeium logo

Codeium AI is a revolutionary software development assistant and we reckon it's one of the best free ai tools. It uses AI to tackle issues that usually need human intelligence.

It's a handy tool for data analysis, enabling developers and data scientists alike to build predictive models with unprecedented ease.

Codeium AI's advanced algorithms provide a platform for users to automate repetitive tasks. This makes it especially valuable for those with varying levels of coding expertise, from beginners seeking to deepen their understanding to experts aiming to expedite their workflow.

Through simplifying complex coding tasks, Codeium AI democratizes the development process and allows more individuals to contribute to innovation and problem-solving in technology.

Rating: 9/10

Surfer AI Content Detector

Surfer AI Content Detector Logo

Surfer AI Content Detector is a great tool for content creators, and we reckon it's one of the best AI writing tools out there. It uses AI to detect whether content was generated by artificial intelligence (since there are tell-tale signs when copy has been written by a machine.)

It's a handy AI detector tool for improving web pages and blog posts, enabling writers to transform copy into text that reads like it was written by humans.

Surfer AI's advanced algorithms provide a platform for users to identify AI-generated text. This makes it especially valuable for those using productivity apps such as Trello or Asana, from beginners to experts looking to keep their work original instead of using what AI generates on the spot.

By simplifying the detection of AI content, Surfer AI democratizes the writing process and allows more individuals to ensure the authenticity and quality of their content – using top AI content detectors like this one or Originality AI.

Rating 9/10

Notion AI

Notion AI graphic

Notion AI is a cutting-edge AI assistant designed to enhance productivity within the popular Notion workspace. This AI powered tool seamlessly integrates with Notion, transforming it into a versatile AI platform. Users can leverage AI to streamline their workflows, from drafting a blog post through AI chat repository to organizing social media posts or video generation scripts.

Notion AI excels in generating content, offering AI suggestions that help users craft high-quality AI generated content effortlessly. The tool’s capabilities and integrations extend to transcribe audio files – making it a valuable asset for those who rely heavily on audio notes. On top of that, Notion AI simplifies complex tasks in computer science, aiding developers in designing complex machine learning models.

With its intuitive search bar and conversational AI features, Notion AI provides a user-friendly experience that is completely free. It democratizes access to advanced AI tools, and enables individuals from all backgrounds to contribute to innovation and improve their productivity. Since Notion AI uses modular design, it’s very intuitive and customizable.

Rating 8/10

Luzmo AI Dashboard Builder

Luzmo's AI-powered dashboard builder makes data visualization easy. With their intuitive platform, you can build detailed dashboards that offer deep insights into your key business metrics. The AI tool generates dynamic reports and visualizations tailored to your needs so that you spend less time on manual data processing.

From enhancing sales engagement platforms to integrating with other tools, Luzmo’s AI dashboard builder can streamline your data analysis. It’s ideal for businesses looking for the best AI solutions for data visualization.

The free version offers basic functionality, but more advanced features require a subscription.

Rating: 8/10 offers cutting-edge AI performance software designed to optimize your team's productivity and efficiency. The technology provides real-time analytics and insights, enabling better decision-making and improved performance management.

Rating: 9/10


Quetext's AI detector is a critical tool for maintaining the integrity of written content. It utilizes advanced AI content detectors to identify AI-generated text, ensuring your content remains original. This tool is perfect for educators, marketers, and writers who need to guarantee the authenticity of their work.

With Quetext, you can easily detect AI writing so that each blog post and web page you create is unique. Ideal for vetting content for ad campaigns or evaluating customer interactions, it is one of the best AI tools available.

Quetext offers a free version, but for comprehensive analysis and additional features, you’ll need a subscription.

Rating: 8/10


Simplified is an all-in-one content creation platform designed to streamline your workflow. It enables users to create images, transcribe audio files, and use other tools for a hassle-free content creation experience.

With Simplified, you can design images using its intuitive design features. Whether you need visuals for social media, blog posts, or ad campaigns, Simplified offers a variety of templates and design elements to make your content stand out.

Simplified offers other tools to support your content creation needs. These include video editing, social media scheduling, and collaboration features, making it ideal for marketers, content creators, and teams.

Rating: 8/10

How to choose the right AI tool for your company

AI tools aren't one size fits all. That's why it's important to take your time researching and evaluating each platform and how it may benefit your organization.

You want to find tools that are compatible with your team, business, and current software. That way you can make the most of these tools and use them to help you develop your organization.

Implementing new AI tools doesn't happen overnight. You need to create a clear plan of action that highlights how it can be utilized. This helps your team to better understand the importance of utilizing these tools to maximize productivity.

You can manage this process by following four simple steps:

  • Evaluate business needs
  • Compare platforms
  • Creating a training plan
  • Assess and improve

Let's explore these steps in more detail.

Evaluating business needs

Before selecting an AI tool, you need to assess what areas of your business need the most support. Look for bottlenecks in productivity, company pain points, and any general inefficiencies.

What problems is your business experiencing? Is customer service slow or does content creation need a boost? Consult with relevant stakeholders in all departments and speak to employees at every level. Everyone in your company can provide unique and valuable insight into the common problems they're facing and provide opportunities to streamline these issues.

Comparing platforms

Person using chatgpt on laptop

Research is crucial when it comes to AI. Artificial intelligence has a range of abilities and opportunities but not all of them will be useful to you and your business. Before diving in, take time to explore what's out there.

You will need to implement training on how to use these platforms, so you want to ensure it's easy to use. Consider things like user interface and troubleshooting resources to assess how difficult these platforms will be to maintain.

Create a detailed training plan

It takes time to adjust to new working practices. To successfully implement AI in your business you need to create a detailed plan that explores how you will manage this.

Begin with weekly training sessions that cover individual features within the software. Explain how the technology integrates with the platforms you currently use like your CMS or CRM. You should use day-to-day, relatable, business pain points as examples to support your training. That way your employees can see the specific benefits and improve overall integration.

Assess and improve

A business and its needs are always changing. That's why it's crucial to review your AI tools periodically. Check to see whether the new tools have actively improved productivity and assess how well employees have taken to the new processes.

If take-up is slow or you're still facing issues, evaluate why. Maybe it wasn't the right fit, or maybe training could've been more extensive.

It may be that the tool doesn't integrate well with your other software. Knowing the issue is the first step toward finding a solution.

The future of AI

AI is continuing to grow in popularity, and no one knows for sure what it will mean for the future of business. What seemed impossible just a few years ago, is now well within the capabilities of new AI tools.

As technology evolves so will AI. Tools will become more efficient, accurate, and quicker and the number of features will continue to grow. Some experts have even predicted that AI will take digital technology out of the two-dimensional screen form and become part of the physical environment surrounding an individual.

While this seems like science fiction, it does offer insight into the extensive world that AI has the potential to create. However, for now, we should enjoy the benefits it's already brought us when enhancing chatbots and image software.


Incorporating AI tools into your business day-to-day provides a range of advantages. From streamlining communication to enhancing content creation and video production. AI tools have the potential to revolutionize the way you operate and help you stay ahead in an increasingly competitive market.

But before choosing, you need to carefully evaluate your needs and consider factors such as compatibility, user-friendliness, and adoption rate. The right software is crucial for business growth, whether it's an AI tool or a CRM program. Take the time to explore how it can help you.

Try Capsule CRM for 14 days for free to see how it can help support you.

Free AI tools: Frequently asked questions