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Salesforce CRM pricing: everything you need to know
Salesforce CRM is one of the most versatile customer relationship management solutions available, offering a wide range of plans tailored to businesses of all sizes. However, its pricing structure can be overwhelming – with hidden costs for features like advanced analytics and automation.
Salesforce CRM pricing plans
Essentials – $25 per user per month
- Basic account and contact management
- Lead management and email integration
- Salesforce mobile app
- Lacks advanced automation, reporting, and customization options.
Professional – $75 per user per month
- Pipeline and opportunity tracking
- Custom dashboards and reports for customer data
- Collaborative forecasting tools
- Higher cost compared to alternatives offering similar features.
Enterprise Salesforce plan – $150 per user per month
- Unlimited CRM customizations
- Advanced workflow automation for a fully customizable sales process
- API integration for external systems
- Expensive for small-to-medium businesses.
Unlimited Salesforce plan - $300 per user per month
- Dedicated account management
- Advanced pipeline management
- Premier support and onboarding services
- Unlimited access to all Salesforce features
- It is prohibitively expensive for all but the largest enterprises.
Salesforce’s base price looks reasonable – but add-ons like Marketing Cloud, Einstein AI, and extra storage quickly add up. Advanced features often require upgrades, making costs harder to predict. For detailed pricing information, you need to contact Salesforce.
Factors to consider when choosing a CRM solution
Your CRM plays a big role in managing customer relations and promoting team collaboration. Here’s a guide to help you decide if Salesforce CRM is the right tool for your business.
Growth potential and team size
An effective CRM for small businesses and growing teams caters to their current needs while enabling long-term scalability. And even if scaling feels distant, choosing the right CRM now sets the foundation for seamless growth.
- Salesforce CRM is a good choice for large enterprises with complex needs but can overwhelm small businesses with unnecessary costs
- Capsule CRM is designed to scale with growing businesses – offering cost-effective plans starting at just $18/month with all essential features included.
Cost implications: Monthly vs. annual billing
Not every business is ready to commit to a full year upfront. Payment plans can make or break a budget for growing teams.
- Salesforce CRM ties you to annual commitments, which can be tough for smaller teams – and can result in more frustration than flexibility
- Capsule CRM allows you to choose monthly or annual plans, helping your business stay agile and control expenses easily.
Plan limitations
Budget-friendly tiers in CRM sometimes mean limited functionality. Essential features might be out of reach in Salesforce’s lower tiers.
- Salesforce’s Essentials plan lacks features such as advanced analytics and automation, requiring users to upgrade quickly
- Capsule CRM includes complex features like task automation, pipeline management, and integrations even in its lower tiers, reducing the need for frequent upgrades.
Why Capsule CRM is a strong alternative
Now that we’ve covered where Salesforce falls short, let’s see why Capsule CRM could be a better fit for your business.
Capsule CRM, as a cost-effective solution, is:
- Priced from $18/month, with a free plan ideal for small businesses and growing teams
- Intuitive and easy to set up, eliminating the need for IT support or extensive training
- Equipped with essential features like custom workflows, task automation, and advanced reporting – all included without extra charges.
👉 Try Capsule CRM for free today!
Is Salesforce CRM worth it?
Salesforce CRM offers powerful tools for enterprises but can be overwhelming and expensive for small-to-medium businesses. Capsule CRM cuts through the complexity, offering an affordable, straightforward alternative with key features baked in – perfect for businesses that value simplicity and cost control.
FAQs
Salesforce CRM pricing begins at $25 per user per month for the Essentials plan, reaching up to whopping $300 per user per month for the Unlimited plan, with extra costs for Sales Cloud add-ons.
Salesforce CRM does not provide a free plan, but it offers a free trial for businesses to explore its features.
The main drawback is its price. Salesforce Sales Cloud CRM is expensive, with significant hidden costs for add-ons. And while this platform offers extensive features, it also comes with a steep learning curve and may need IT assistance for setup and ongoing maintenance.
The Salesforce platform best suits large enterprises with complex CRM needs and substantial IT resources. For smaller businesses, its complexity and cost can feel more like a burden than a benefit.
