Capsule Blog | Capsule CRM

89% of AEC firms run on seller-doers: Most CRMs aren't built for that

89% of AEC firms run on seller-doers: Most CRMs aren't built for that

Most AEC firms run business development through seller-doers, not sales teams. Here's why the model persists, and what that means for choosing a CRM.

Rose McMillan

Introducing the Zoom integration: the PA you don’t need to hire

Introducing the Zoom integration: the PA you don’t need to hire

Product

Introducing AI Meeting Prep: your briefing for every call

Introducing AI Meeting Prep: your briefing for every call

Product

What if you could just ask your CRM? Introducing Capsule MCP

What if you could just ask your CRM? Introducing Capsule MCP

Product

Set and track Goals in Capsule

Set and track Goals in Capsule

Product

Uncapped Live: AI in Capsule CRM

Uncapped Live: AI in Capsule CRM

Webinars

Product

Introducing the Zoom integration: the PA you don’t need to hire

Introducing the Zoom integration: the PA you don’t need to hire

Introducing AI Meeting Prep: your briefing for every call

Introducing AI Meeting Prep: your briefing for every call

What if you could just ask your CRM? Introducing Capsule MCP

What if you could just ask your CRM? Introducing Capsule MCP

4 Signs You've Outgrown a Single Sales Pipeline

4 Signs You've Outgrown a Single Sales Pipeline

Sales

89% of AEC firms run on seller-doers: Most CRMs aren't built for that

89% of AEC firms run on seller-doers: Most CRMs aren't built for that

Trade show follow-up CRM: how to turn booth conversations into listings

Trade show follow-up CRM: how to turn booth conversations into listings

Quarterly business review template: free download

Quarterly business review template: free download

Handling sales rejection: 4 steps to overcome objections

Handling sales rejection: 4 steps to overcome objections

Business

CRM for HVAC companies: how to choose the right system

CRM for HVAC companies: how to choose the right system

20+ Small business questions you need the answer to

20+ Small business questions you need the answer to

SWOT analysis template for small business: use cases + free download

SWOT analysis template for small business: use cases + free download

The best CRM for small businesses in the UK: 7 tools compared for 2026

The best CRM for small businesses in the UK: 7 tools compared for 2026

CRM

CRM vs ERP for food manufacturers: which do you need, and when?

CRM vs ERP for food manufacturers: which do you need, and when?

Repeat order management: how food and beverage brands keep the orders coming

Repeat order management: how food and beverage brands keep the orders coming

Wholesale customer management: why a CRM is your missing link

Wholesale customer management: why a CRM is your missing link

Best CRM for food manufacturers: practical picks for 2026

Best CRM for food manufacturers: practical picks for 2026

Marketing

How to introduce yourself in an email: a sales-first guide

How to introduce yourself in an email: a sales-first guide

EU email open tracking consent is changing: what it means for your email marketing

EU email open tracking consent is changing: what it means for your email marketing

8 marketing strategies for consulting firms: how to get clients

8 marketing strategies for consulting firms: how to get clients

AI marketing for small business: how to do the work of a marketing team when you don't have one

AI marketing for small business: how to do the work of a marketing team when you don't have one

Culture

10 sales lessons we can learn from the World Cup

10 sales lessons we can learn from the World Cup

Capsule named as Finalist for Best CRM for Startups and Best Free CRM

Capsule named as Finalist for Best CRM for Startups and Best Free CRM

What England’s Golden Generation and broken CRM systems have in common

What England’s Golden Generation and broken CRM systems have in common

Business acronyms for small business owners

Business acronyms for small business owners

Webinars

Webinar: Live platform tour of Capsule

Webinar: Live platform tour of Capsule

Uncapped Live: AI in Capsule CRM

Uncapped Live: AI in Capsule CRM

How to win and retain clients

How to win and retain clients

Webinar: Marketing essentials: how to plan and create great content for small businesses

Webinar: Marketing essentials: how to plan and create great content for small businesses

AI

Introducing the Zoom integration: the PA you don’t need to hire

Introducing the Zoom integration: the PA you don’t need to hire

What if you could just ask your CRM? Introducing Capsule MCP

What if you could just ask your CRM? Introducing Capsule MCP

AI CRM pricing in 2026: what you're really paying for

AI CRM pricing in 2026: what you're really paying for

AI CRM use cases: where AI saves real time in customer-facing work

AI CRM use cases: where AI saves real time in customer-facing work